SAP CRM Moving to Hybrid Model (AMR)

Following last week’s release of the second wave of CRM on-demand that added more sales and marketing functionality to the product, SAP unveiled CRM 2006s at SAPPHIRE. The new release is billed as a “hybrid” on-demand/on-premises CRM suite. It’s the first step in the company’s strategy to move the entire mySAP CRM product to an on-demand model.